Ka ʻIʻo Kūʻokoʻa Waiwai (Brand Identity) ʻO Firefly Songling Volunteer he hōʻailona waiwai i hana ʻia no kahi hui lawelawe manawaleʻa ma Songling Sub-district, Wujiang, Suzhou, Kina. Hoʻokumu ʻia ka logo ma ke kiʻi o kahi lapulapu (firefly) e hāmama ana kona mau ʻēheu, e hōʻike ana i ke kaiapuni kūlohelohe kūloko a me nā limahana manawaleʻa e hāʻawi ana i ka mālamalama ma o ka hana mālie. Manaʻo ʻia ka hoʻolālā maʻalahi a hou e hoʻopili i nā ʻōpio. Hoʻohana ʻia kēia hōʻailona ma o ke pa'i pena ʻoihana, ka humuhumu kiʻi, a me ke kaha wela. ʻO kēia hoʻolālā ke hāʻawi i ke kiʻi kūʻokoʻa i ka hui manawaleʻa i loko o kahi ʻano hana kahi e hoʻohana pinepine ʻia ai nā hōʻailona like e nā hui ʻē aʻe.
ʻO ka inoa papahana : Firefly Songling Volunteer, Ka inoa o nā mea hoʻolālā : Suzhou SoFeng Design Co.,Ltd., Kāhea inoa o kāliʻi : Firefly Songling Volunteer.
ʻO kēia mea hana nani he mea lanakila o ka hōʻailona keleawe i ka hoʻolālā ʻana, ke kūkulu ʻana a me ka hoʻokūkū hoʻolālā hoʻokūkū. Pono ʻoe e ʻike i ke kōkuhi o ka mea hana i koho ʻia e nā loiloi 'loea e loaʻa ai nā mea hou a hou, ʻenehana, hana mua a hana no ka hoʻolālā ʻana, ka hale a me ka hoʻolālā hana.