Hana Nui: Kāleu Hoʻolaha Book Text: ʻO Lays Heartwork he kāleu hoʻolaha i haku ʻia no ka waihona inoa ʻo Lays i ka wā o ka maʻi ahulau Covid-19. Mahalo ka kāleu i ka poʻe e hana ana ma hope o ke kahua ma loko o ke kaulahao waiwai o Lays, e komo pū ana nā mahiʻai, nā limahana hale hana, nā mea hoʻokele kaʻa hao, nā mea kūʻai aku a me nā limahana hoʻolako. Hoʻohui ʻia nā waihoʻoluʻu ʻālohilohi a me ka manaʻolana me nā leka pololei o ka mahalo ma waena o ka hoʻolālā ʻeke. Lilo kēlā me kēia ʻeke i hōʻike hoʻohanohano no nā limahana kaiāulu i mahalo ʻole pinepine ʻia me ke alo. ʻO ka manaʻo ka hōʻike ʻana ʻaʻole wale he hana paʻakikī kēia hana o kēlā me kēia lā, he hana naʻau nō hoʻi ia.
ʻO ka inoa papahana : Lays Heartwork, Ka inoa o nā mea hoʻolālā : PepsiCo Design and Innovation, Kāhea inoa o kāliʻi : PepsiCo Design & Innovation .
ʻO kēia mea kupaianaha kupanaha ka mea lanakila o ka hōkohu hoʻolālā kālā i ka hana, ke kapa a me nā hoʻokūkū hoʻolālā. E ʻike pono ʻoe i ka waihona hoʻolālā hoʻolālā a nā mea hoʻolilo lanakila kālā e ʻike ai i nā ʻano hou he nui hou, he hou, he kumu a me ka hana noʻeau, nā lole a me nā hana hoʻolālā lole.